Physical travel
Mechanical slider, centred knurled thumb-wheel, and planned physical camera and microphone circuit controls.
The smartphone
reclaimed.
Real keys. Physical privacy. A back you can change and an OS you can make your own. B.Line puts the most personal thing you carry back in your hands.
Built around your hand.Mechanical travel, tangible boundaries and a core designed to change with you. B.Line is in development.
The B.Line system
Less generic.
More yours.
Ultimate agency
No two people are the same, so no two phones should be. Build an AI powerhouse or a deliberately spare phone.
Sensory hierarchy
Set your own LED rules, haptic language and display behaviour. Notifications should fit around your life, not interrupt it.
01 / The return of feel
Glass made us forget.
Not the intelligence. Just the sameness. B.Line gives the everyday object in your hand a physical point of view again.
02 / Type with intent
Say it with your thumbs.
A slide-out mechanical keyboard for ideas that deserve more than a tap, a guess and a correction.
03 / Control, without a menu
Reach. Turn. Shoot.
A centred thumb-wheel for scrolling, cursor placement, camera zoom and volume. Half-press the two-stage shutter to lock focus and exposure; press fully to capture.
04 / Get Home Safe
Support at your fingertips.
Hold the textured amber SOS button firmly for five seconds to share distress signals and GPS coordinates with your trusted circle. Live sharing needs a working connection.
05 / HexKey
Lock in.
Move freely.
HexKey is a spring-loaded bayonet lock for straps and lanyards. It docks into the chassis with a deliberate click, so B.Line stays secure at your side.
06 / Privacy you can see
Close the camera. Properly.
Physical privacy flaps cover both the rear camera and the front camera. Slide them shut for a boundary you can see and trust.
07 / Built to change
One core. Whatever comes next.
The rear cover is designed to be replaced, not tolerated. Choose colour, material and character as new backplates arrive. Same core. Unmistakably your own.
Made for real life, not the attention economy
The best technology disappears into your day.
There is no such thing as a neutral phone. B.Line chooses a calmer relationship: tactile when you need speed, quiet when you need space, private when it matters most.
Designed to become yours.Its hardware is the starting point, not the finish line. Every interaction is being shaped around a simple principle: the phone should work for your life, not consume it.
The hardware core / planned specification
Your thumbs know
what to do.
Slide. Turn. Half-press. Three mechanical controls that give your screen room to breathe.
Mechanical QWERTY Slider
A fluid aerospace sliding mechanism reveals a full, tactile keyboard, clearing your display of digital keys.
Centred Thumb-Wheel
Milled directly beneath the keyboard. Scroll feeds, place text cursors character-by-character, dial camera zoom, and adjust audio volume without lifting your thumbs.
Two-Stage Mechanical Shutter
Dedicated hardware button on the chassis rail. Half-press to lock tactile focus and exposure; full-press to capture the shot.
The unsealed chassis / planned specification
Open it.
Keep it yours.
A battery you can change. Storage you can expand. A microphone you can physically disconnect. Ownership goes beneath the backplate.
Zero Obsolescence
Pop the backplate off. B.Line rejects sealed, disposable slabs in favour of full mechanical agency.
User-Swappable Battery
Swap the core power cell in thirty seconds. No heat guns, no adhesive strips, no service centres.
Dual SIM + MicroSD
Two physical nano-SIM trays paired with an expandable microSD slot supporting up to 2TB of private offline storage.
Master Hardware Kill Switch
A physical switch beneath the plate that isolates the microphone array circuit at the hardware trace level.
Your rules, physically expressed
Privacy that reads like care.
B.Line gives both cameras a physical shutter. One flap for the rear camera, one for the front: close either lens with a movement that says exactly what it means.
- 01Rear camera physical privacy flap
- 02Front camera physical privacy flap
- 03Amber SOS safety control / hold for five seconds
Physical security & audio / planned specification
Hold on to your phone.
Plug into your music.
Mechanical security and wired sound, built into the frame. SOS sharing requires a working connection and a configured trusted circle.
HexKey Anti-Theft Dock
A spring-loaded hexagonal bayonet lock machined into the alloy frame. Click heavy-duty straps directly into the structural chassis for ultimate high-street snatch prevention.
Amber SOS Safety Control
A dedicated, textured emergency button. Hold firmly for five seconds to instantly broadcast live distress signals and GPS coordinates to your trusted circle.
Audiophile 3.5mm Port & DAC
Gold-plated 3.5mm wired headphone jack driven by a high-grade integrated Digital-to-Analogue Converter (DAC) for uncompromising, zero-latency lossless sound.
Hexica OS / the other half of B.Line
More life.
Less noise.
A camera that remembers the feeling, modes that make room for your life, and privacy tools designed around real moments of need.
Explore Hexica OS
Hexica OS / boot sequence
HexOS & sensory command / in development
A phone that speaks
your language.
Choose what gets installed, who gets through and how their arrival feels.
Zero-Bloat Setup
Start clean. The OS boots with absolutely zero pre-installed bloat. You select only the tools you want. B.Line will never force you to uninstall a digital life you didn't ask for.
Ultimate Sensory Hierarchy
You dictate how the phone communicates. Assign custom front-facing RGB LED colours and distinct haptic pulse patterns to your VIP contacts. The phone physically translates your priorities, letting you know exactly who is reaching out before you ever glance at the glass.
Sanctuary Mode
Choose a quieter, monochrome surface with essential tools and the people you want to hear from. Keep the useful parts of your phone while making room for the world around it.
Dopamine Interceptor
An optional five-minute breathing pause before the apps you choose. Give yourself a moment to decide whether you want to open the feed.
Hexi / optional on-device intelligence
The intelligence lives here.
In your phone.
Ask a question on a train, translate a conversation abroad or turn a messy idea into a useful plan. Hexi is being designed to run on B.Line’s chip, with local knowledge and your chosen offline packs. No cloud AI account. No remote model doing the thinking.
Completely Optional
Hexi is a profoundly capable on-device engine. But if you don't want AI, simply don't check the box during setup. It won't even install.
Answers, even in airplane mode
Explain a concept, draft a reply, summarise a saved document or search your own notes. Downloaded knowledge stays available without Wi-Fi. When you ask for something current, Hexi can search the web with a connection; those searches contact external websites, while the assistant runs locally.
The Survival Engine
An indexed, local emergency manual you can search without a cell tower. The planned offline pack puts reviewed first-aid and wilderness guidance within reach, with source material you can open directly. Prepared reference material, available when a web search is not.
Unbroken Sovereignty
Real-time conversational voice and text translation running completely on local hardware. Travel internationally without local SIM cards, data roaming, or cloud round-trips. Download your supported language packs before you leave.
Your words, put to work
Turn a voice note into a checklist, pull action points from a document or find the idea you wrote last month. Give Hexi access to the files you choose, then review the result before saving or acting on it.
Useful when asked. Quiet afterwards.
The design prioritises compact, task-specific models and on-demand processing, with language and knowledge packs you choose. No always-listening assistant or constant background generation. Memory use, speed and battery impact will be measured on prototype hardware.
Hexi is in development. Supported languages, offline packs and performance will be confirmed through prototype testing.
Optional HexOS apps / planned concepts
Everyday tools.
Fewer monthly bills.
Your notes, food diary, documents and passwords should not each need another subscription. Choose the Hexica tools you want at setup, or add them later. None are pre-installed; AI features only appear if you also choose Hexi. These are the apps we are building towards.
Health · a diary that joins the dots
Photograph a meal and let local Hexi suggest the foods and an estimated calorie count. Confirm ingredients and portions before adding it to your diary. Bring together phone-counted steps, goals and manually logged sports or workouts, without requiring a wearable. Food and activity calories are estimates; hidden ingredients, portion sizes and activities your phone cannot sense affect accuracy.
Notes · room for a whole project
Go beyond a scratchpad with linked pages, tables, project boards, checklists and reusable templates. Plan a trip, run a personal project or organise a reading list in a local workspace. Optional Hexi can organise rough notes and suggest next steps; your work remains useful without AI.
Dictate · catch the thought
Turn speech into editable text offline. Capture an idea on the move, then use optional Hexi to tidy the wording or extract a task list. Record deliberately, with your permission, and keep the audio on your phone.
Scan & Sign · finish the admin
Scan a receipt, extract text from a document and annotate or sign a PDF locally. Find the detail you need and send the finished file using the sharing method you choose.
Vault · keep the keys
A planned encrypted local home for passwords and authenticator codes. Keep everyday account access in one place, with export and recovery designed into the experience.
Sync · your files, your devices
Move notes, photos and backups directly between B.Line and your computer over a local peer-to-peer connection. Keep a copy on hardware you own, without renting cloud storage for every file.
Planned first-party tools are intended to work without a recurring Hexica app subscription. Final availability and terms will be published before orders open. Third-party services may have their own fees.
PortKeeper / planned accessory concept
Close the port.
Soften the hold.
A soft silicone plug covers USB-C between charges, helping keep pocket grit and everyday splash away. It stays tethered to B.Line, then becomes a small, comfortable rest for your pinky when the phone is in your hand.
See the hardware details
One platform. Three illustrative setups.
Three lives.
Three completely different B.Lines.
This is not one phone in three colours. Meet Maya, Sasha and Tom. They start with the same B.Line core, then make radically different choices about what sits on the back, what lives in the OS and what gets their attention.
Meet MayaThe Creator
Maya turns any window into a studio.
She shoots ideas between appointments, nights out and the walk home. Her B.Line wears the pink Creator Grip: a planned micro-suction back for mirrors and glass, so she can stick it, step back and stay in the frame. She keeps HexOS full colour, opts into Hexi for ideas and scheduling, and reaches for Cyber-Shot whenever she wants a night to look like a night.
- Her back
- Pink Creator Grip
- Her OS
- Full-colour + optional Hexi
- Her camera
- Cyber-Shot / Digital 00s
- Her lifeline
- Get Home Safe control, planned
Meet SashaThe Executive Detox
Sasha keeps the power. Loses the pull.
Her B.Line is a work tool that knows when work is over. She chooses the planned Executive Leather back, boots into a monochrome field, and keeps social notifications nearly silent: no vibration, no screen wake, no overlay. At the end of the day, Home Mode hides the work trail. When Instagram calls, the optional Dopamine Interceptor asks her to wait five minutes.
- Her back
- Executive Leather, planned
- Her OS
- Monochrome + Home / Work
- Her boundary
- Nearly-silent social alerts
- Her camera
- Instant Polaroid
Home ModeWork is done.
This time is yours.
This time is yours.
Work apps hidden.
Work notifications quiet.
Your people still here.
Meet TomThe Dumbphone Purist
Tom bought a keyboard, not another feed.
He keeps the standard sleek plate, says no to AI, Health and bloat during setup, then runs just five apps: WhatsApp, Camera, Gallery, Music and Notes. For him, B.Line is a disconnected digital typewriter with proper keys. When the writing is done, planned Hexica Sync sends it straight to his computer over a local peer-to-peer connection.
- His back
- Standard sleek plate
- His OS
- Five essential apps
- His habit
- Write on physical keys
- His sync
- Local peer-to-peer, planned
Dumbphone Purist / planned
Exactly the phone you mean to have.
Keep the sleek standard back. Opt out of AI, Health and anything else you do not want. Run the essentials, write on real keys, then use planned Hexica Sync to move a file directly to your computer over a local peer-to-peer connection—without making your work another cloud subscription.
- Hardware
- Standard sleek rear plate
- Apps
- WhatsApp, Camera, Gallery, Music, Notes
- Utility
- Local Hexica Sync / planned
Configuration concepts describe B.Line's intended product direction. Final features, integrations and performance will be validated through prototype development.
Founder allocation / CNC prototype fund
Put your name
on the beginning.
We are funding the high-precision CNC prototypes that make this object real. Choose how close you want to be to the work.
01£15
VIP Reserve
Lock in the lowest guaranteed Founder price for the first production run.
02£75
The Advisory Board
Private access to the engineering team to test prototypes and vote on revisions.
03£250
OS Architect
Your name or handle committed to the official HexOS repository tree.
04£1,200
Zero-Batch Vanguard
One of the first 100 individually laser-numbered CNC pilot units.